The Best Ways for Retailers to Capitalize on Consumers' Use of their Mobile Devices

Learn the Best Ways to Capitalize on Your Consumers' Use of Mobile Devices

About this course:

The number of global smartphone users is expected to reach over 2 billion by 2015. The average smartphone has more computing horsepower, memory and storage than all the computer systems on Apollo 11 and NASA's ground computers in 1969 that put the first man on the moon. These statistics seem to point in one direction: mobile is the way retailers must interact with their customers today and in the future or risk losing them forever. This training course will explore the 3 key areas retailers need to focus on in their mobile strategy: Mobile Marketing, Mobile Commerce and Mobile Operations. We will review examples of companies and brands that have already optimized their marketing, commerce and operations to integrate mobile with great success. We will also discuss how the customer of the future is going to shop and what the store of the future is going to look like.

You'll learn:

  • Integrate the components of a mobile strategy
  • Set priorities for a mobile strategy for their business
  • Identify the best practices of current mobile marketing leaders
  • Create a vision of what their store of the future will look like


Your Instructor


The International Surface Event (TISE)
The International Surface Event (TISE)

The International Surface Event (TISE) is the largest North American event serving the floor-covering, stone & tile industries. The International Surface Event is comprised of the The International Surface Event: SURFACES | StonExpo/Marmomac | TileExpo events. Together, these three world-class tradeshows feature four impressive days of the newest products, hands-on demos, inspiring trends, key manufacturers, industry suppliers, along with unmatched education and networking. Held annually each year in Las Vegas, TISE brings together buyers and sellers from all over the world to see the latest products, trends, services and technologies.


Class Curriculum



Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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