This is a Construct-Ed microlearning course. Courses take approximately 3 to 5 minutes to learn content.
Do you have all of the work that you can handle? Is your schedule filled? Are your profit margins growing? If they are then stop reading. You should become a Construct-Ed instructor!
For those who don't have your schedules filled or would like to have more profitable work keep reading. Be ready to sign up for this microlearning course that quickly explains how contractors can use evergreen content to promote their company.
Learning how to write effective blogs that actually generate project leads can be simplified down into the points in this quick lesson. Contractors need to generate leads in order to have opportunities to sell work. Without leads there are no sales. Without sales there are no construction jobs. And without jobs and work there are no companies.
Many construction and home improvement contractors approach marketing as an after thought. And for good reason. Contractors are busy getting projects done and getting paid. They don't have time to market and generate new opportunities. They depend on word-of-mouth marketing and referrals to generate opportunities. Learning how to write effective blogs that actually generate project leads is just like having a satisfied client that continues to share their experiences. A satisfied client can be an ongoing source for good opportunities. A well crafted blog can do the same thing for your company.
This is a 5 slide microlearning course. It is intended to give good information on quickly to contractors. The following are the subjects of the 5 slides that are presented as part of this course.
Chris has 20+ years of experience in the industry. He's served as President and CEI of multiple construction companies, and is passionate about helping others develop their skills. He's educated in business coaching and leadership, and was awarded an MBA in Global Leadership from Delaware Valley College, and has studied Leadership Training for Executives at Bell Leadership Institute.